Star Glory Limited is thrilled to announce the official rollout of the highly anticipated ELLE Panache series, now available to design-conscious consumers at SUKASA in Quito, Ecuador. Celebrated as a premier retail destination for home decor, high-end electronics, and household comfort, SUKASA offers an ideal, premium platform for the ELLE brand’s unique blend of Parisian high-fashion aesthetic and technical elegance. This strategic introduction expands our footprint within the South American market, targeting urban homeowners who look for both functional excellence and trendsetting style in their daily living spaces.
The vibrant in-store launch is wonderfully displayed and shows Arun Mahbubani, CEO of Star Glory Limited, presenting the sophisticated new collection directly on the showroom floor. The curated display features an array of small kitchen essentials, including digital air fryers, drip coffee makers, sleek electric kettles, and matching multi-slice toasters. Available in beautifully muted pastel tones like soft steel blue and classic cream white, each product is meticulously designed to serve as both a statement piece and a high-performance culinary companion for modern kitchens.
To maximize consumer reach, SUKASA has simultaneously integrated the collection across its digital marketplace. The retailer’s digital storefront showcases individual items such as the 1.8L digital coffee maker and the 5L air fryer with comprehensive technical specifications and clear pricing, making it effortless for customers across Ecuador to shop the look from home. By aligning premium physical floor displays with a robust e-commerce strategy, Star Glory Limited and SUKASA are successfully positioning the ELLE Panache series at the cutting edge of contemporary home lifestyle trends.



