CES 2024 in Las Vegas last month witnessed a surprising twist when Star Glory Limited, a rising star in the electronics market, unveiled a new lineup of Kodak-branded products.
Star Glory, known for its extensive portfolio of licensed brands, took a bold step in the Smart TV, smartwatch, and Bluetooth speaker markets and to leverage the iconic Kodak brand for these products.
The Kodak-branded TVs, available in a range of sizes and resolutions, boasted sleek designs and competitive features, targeting budget-conscious consumers seeking a familiar name. Meanwhile, the Kodak smartwatches, blend classic charm with modern functionalities like fitness tracking and notification support. The Bluetooth speakers, available in various styles and sizes, promised rich sound quality with a nod to Kodak’s heritage through vintage-inspired design elements.
